Portugal’s hospitality boom – the investment opportunity you can’t miss

Imagine a country where tourism and hospitality are booming, visitor numbers set new records year after year, and the need for high-quality hospitality exceeds the offer by a great margin. Imagine also living in a country where, in most regions, the sun shines 300 days a year, lively cities blend historic charm with modernity, and government policies actively promote foreign investment.

Now, imagine investing in this thriving hospitality industry, while securing high returns in a market with steady growth, property values on the rise, and an ever-increasing influx of tourists.

Welcome to Portugal – ‘Europe’s best-kept secret’ that is quickly but surely emerging as the leading investment hotspot in hospitality and tourism.

The numbers speak volumes – according to preliminary data from the National Statistics Institute (INE), last year the country welcomed 31.6 million guests and 80.3 million overnight stays, reflecting annual increases of 5.2% and 4.0%, respectively. Overnight stays by non-residents dominated (70.3% of all overnight stays in 2024), totaling 56.4 million, and growing by 4.8%.

This unprecedented tourism growth has been accompanied by significant developments in the hospitality industry. In 2024 alone, approximately 75 new hotels opened across Portugal, averaging about one new hotel every five days. This expansion is not limited to major cities like Lisbon and Porto, but extends to regions such as the Algarve and Madeira, focusing on luxury accommodation and unique tourist experiences.

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Foreign investment has been a key driver of this growth. So, if you are looking for a strategic, high-return investment, Portugal’s hospitality sector is an opportunity you simply cannot afford to miss. Let’s explore why:

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1. Portugal – the crown jewel of European tourism

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As stated before, tourism in Portugal isn’t just growing, it’s booming at a quite remarkable pace.

The country welcomed over 31 million visitors in 2024, setting new records, while the sector generated a historical €27 billion in revenue. The Portuguese government is expecting tourism to continue rising, and the outlook for this year is for a growth of around 9%.

Adding to that, Portugal has been ranked one of the world’s top travel destinations, winning 19 different tourism awards in 2024 at the World Travel Awards.

• The Algarve was elected, once again, as the best beach destination in the world.
• Lisbon became the best destination for urban breaks and the best city of heritage.
• Porto received the award for best metropolitan seaside destination.
• Madeira was declared the best island destination, and the Azores the best destination for adventure tourism.
• The country was also awarded as the best golf destination at the World Golf Awards.
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2. Portugal – something for everyone

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From the Algarve’s golden beaches to the vineyards of the Douro Valley and the lyrical streets of Lisbon, Portugal offers breathtaking landscapes.

The country is brimming with a rich culture and history, offering visitors unique UNESCO sites, charming old towns, and a vibrant culinary scene.

Hotels, resorts, and serviced apartments are seeing occupancy rates soar, making hospitality one of the most lucrative industries in the country.

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3. Portugal – government incentives, stability and a strong economy

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The Portuguese Government has actively created a range of policies and incentives to support the hospitality sector.

Leading the way for these incentives is the Golden Visa program, which opens the door to residency through qualified investment funds. For instance, the Ando Europe Fund, an investment-based fund advised by Optylon Krea, offers an exciting investment opportunity for foreigners and presents itself as a quick path to citizenship.

This fund presents an excellent opportunity if you wish to invest in the thriving hospitality business in prime locations across Portugal and selected European cities, and secure a stable ROI.

Additionally, the government has been offering favorable tax incentives and deductions that boost returns for foreign investment.

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When it comes to its economy, Portugal is no longer just a post-crisis success story – it is a thriving, modern economy, with a steady GDP growth, an emerging tourism and hospitality industry, and one of the safest and most stable political environments in Europe.

For investors or potential investors like yourself, this means security, predictability, and high returns.

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The Ando Europe Fund advised by Optylon Krea

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The Ando Europe Fund by Optylon Krea is uniquely positioned to capitalize on this growth, offering investors a well-structured, high-potential avenue into one of Europe’s most exciting tourism and hospitality markets.

For those looking to diversify their portfolio, generate strong returns, and participate in Portugal’s thriving hospitality industry, the Ando Europe Fund is a compelling choice.

Now is the time to seize the opportunity and be part of this booming sector.

👉 Contact us now and get professional advice on our unique Ando Living Real Estate opportunities in Portugal.

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